Media / Crisis Management Specialist

Provide professional media / crisis management training to SPCA key spokespersons / representatives

Media / Crisis Management Specialist
Education
Animal Welfare

Posted about 4 years ago. Application closed.

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Project Details

What we need
  • Provide professional media / crisis management training to SPCA spokespersons / representatives on do’s and don’ts when handling media enquiry and interview. Also to provide training and case study sharing on handling crisis
Background

The media/ crisis management specialist will be hosting media and crisis management training session to SPCA spokesperson and representatives on handling media enquiry and interview. The training session has to cover media landscape, do’s and don’ts when handling media enquiries and interviews, crisis management case study sharing.

What we have

We will provide briefing, brand guideline and media coverage for his/her reference.

Why this is important

The training session will provide insights on media landscape and crisis management to SPCA spokesperson and representatives, to generate more positive media exposure on the SPCA’s work on animal welfare.

Project Period

31 Oct 2020 - 22 Oct 2021

Location

Remote

Requirements

Time

20 hours per month

Skills
  • Public Relations
  • Strategic Communication
Language
  • Chinese Traditional
  • English
Age Range
-

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From now until 2025, 10 outstanding volunteers will be selected annually as the “Swire Trust Go-Givers of the Year" with special and empowering rewards. 40 volunteers who contribute the highest number of hours annually will also be recognised! Meet our previous Go-Givers here and view the rewards here.

About the Organization

Society for the Prevention of Cruelty to Animals (HK)

https://www.spca.org.hk

Causes

Education
Animal Welfare
What we do

Our mission is to promote kindness to animals, to protect their health and welfare and to prevent cruelty to animals. We also endeavor to cultivate a deep respect for life in the community through humane education, as we believe this will benefit personal growth and the development of our society. Although we are the first charity in Hong Kong to deal with all aspects of animal welfare, we obtain around only 1% of our funding from the government. The rest of our funding comes from the generosity of the general public, for which we are extremely grateful. It is a constant challenge to raise the funds necessary to continue our work. We believe that animals are living creatures which like humans, are able to feel pain, hunger and thirst. We should not inflict any suffering upon our fellow creatures just because they can't speak. The SPCA believes that animals deserve our protection, compassion and respect. We aim to prevent their suffering wherever we can through: Rescue of abandoned, sick and injured animals. 1. Operating an Inspectorate to rescue animals including wildlife, help enforce animal welfare laws and initiate prosecution of offenders. 2. Providing of low-cost desexing for cats and dogs to prevent unwanted litters. 3. Rehoming abandoned and rescued animals. 4. Hospitalisation of homeless animals whenever possible, providing necessary basic veterinary care, treatment of disease or major surgery. 5. Helping to control the animal population by working within the community on programmes to desex loosely owned and feral animals, territory wide. 6. Monitoring of food animal welfare standards. 7. Lobbying and working with government to bring about improved animal welfare legislation. 8. Public education on responsible pet ownership and animal welfare concepts.

Media / Crisis Management S...

20 hours per month, 12 months

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