Desmond C.

Desmond Chu is an emerging millennial leader with a growth mindset, who has extensive experience from Finance, Digital Transformation, Operations, Public Relations, NGO Management. Desmond is a Senior Consultant at PwC Risk Assurance Hong Kong. He is responsible for strategic planning for business preference improvement programs in APAC, including ERP Diagnostic, change management, global operating model redesign, large scale project implementation. He globally helps organizations navigate a digital transformation of the risk function and digitization efforts elsewhere in the organization, such as getting alignment among top executives, prioritizing specific high-ROI and time-bound initiatives, and changing the culture. Desmond also actively engages in social services, appointed as a Public Relations Associate Director in Hong Kong Public Space Initiative where he devises strategic marketing plans, including profile-raising campaigns, media pitching and coordination with a PR agency. He believes in a growth mindset that is critical for a game-changer who willing to go an extra mile and ultimately led to bottom-line social impact.