Digital Marketing Intern (Redress Closet)
Help us grow secondhand clothing sales and engage with the wider community, raise awareness and educate about the merits of secondhand shopping
Project Details
What we need
- Help to plan content in advance, thinking strategically about education, awareness building and themes throughout the year
- Design posts/stories and draft bilingual captions
- Take photos/videos for posts/stories
- Conducting analysis to understand customers needs and feedback of our shop
- Students are welcome to apply - We are looking for volunteers who can dedicate around 3 half days per week (8-12 hours per week)
Background
In May 2021 we opened our first permanent secondhand store, The Redress Closet, selling curated secondhand clothing and accessories to support Redress’ mission to reduce the city’s clothing waste. This position is a great opportunity for a motivated individual looking for hands-on work experience in the sustainability, sustainable fashion, marketing, education and/or charity/NGO sectors. You will be supporting the Circular Fashion Programme team and our shop staff at our secondhand clothing store, The Redress Closet, on planning and running our social media accounts. Through this social media account we are not only looking to grow secondhand clothing and accessories sales, but to engage with the wider community, raise awareness and educate about the merits of secondhand shopping.
What we have
We will provide the volunteer with access to our IG @TheRedressCloset, information about past marketing/social media campaign, as well as themes, suggestions of posts and necessary data
Why this is important
Not only are we looking to grow secondhand clothing and accessories sales through this social media account, but also to engage with the wider community, raise awareness and educate about the merits of secondhand shopping to reduce fashion's social and environmental impact.
Project Period
15 Jun 2022 - 30 Nov 2022
Location
Remote or on site
Requirements
Time
8 hours per week
Skills
- Marketing
- Social Media Copywriting
- Graphic Design
- Digital Marketing
- Social Media Marketing
Experience Level
- Students
- Some experience
Language
- Chinese (Cantonese)
- English
Age Range
About the Organization
Redress
https://www.redress.com.hk/
Causes
What we do
Redress is an environmental charity with a mission to prevent and transform textile waste to catalyse a circular economy and reduce fashion's water, chemical and carbon footprints. Our programmes work to change mindsets and practices to stop the creation of textile waste now and in the future, as well as creating systems and partnerships that generate and showcase value in existing waste. Through our work with designers, industry and consumers, Redress actively supports and promotes the UN's Sustainable Development Goal 12 - Sustainable Consumption and Production
Digital Marketing Intern (R...
8 hours per week, 6 months
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