What we need

• Develop well-researched content for publication on the following themes: {Sexual Health, Menstrual Health & Hygiene, and Mindful Reading} on multiple platforms
• Follow an editorial calendar, collaborating with other members of the content production team to ensure timely delivery of materials
• Prepare well-structured content drafts using Content Management System

Background

Project Blossom centers around a collection of items that provide holistic healing and help with women’s well-being specific to the themes set for each month. Targeting women in work, Blossom strives to accurately identify the needs/wants and problems experienced, and provide them with wellness products, knowledge, and personal experiences associated with each theme. Blossom’s vision is to confront and challenge the existing social norms and societal expectations on women’s general health and well-being, as well as stigma associated with various gender norms and sexual identities. Part of the revenue will go back to support and build an inclusive Blossom community of women helping women, which not only empowers them, but also offers a kaleidoscope of experiences that are far "More Than Just A Box".

What we have

A Marketing team lead and a Project Manager, a general style guide consisting of Blossom's fonts and colors, clear outline of Project Blossom's details

Why this is important

Project Blossom is Hollo's first branch of B2C business that targets women's physical and mental health/well-being. Upon the launch of Blossom, we aim to specify our impact in women's well-being as a niche sector, and build a community around it. We confront and challenge the existing social norms and societal expectations on women's general health and well-being, as well as stigma associated with various gender norms and sexual identities.

Project Period

16 Mar 2021 - 02 Jun 2021

Location

Remote