Marketing Manager (Content)
Seeking a Content Manager to develop and execute content strategies, curate and publish engaging content from writers, industry editorials, and internal events, and ensure consistent brand messaging across website, social media, and email campaigns.
Project Details
What we need
- Develop and execute a content strategy for website, social media, and email campaigns, leveraging content from writers, industry editorials, and internal news/events.
- Curate, edit, and publish high-quality content (e.g., blogs, newsletters, social posts) to align with brand messaging and audience interests.
- Manage content calendars to organize and schedule content from writers, industry sources, and internal events for timely publication.
- Collaborate with writers, designers, and internal teams to adapt and repurpose content for different platforms and campaigns.
- Monitor and analyze content performance (e.g., engagement, traffic, conversions) to refine strategies and maximize impact.
- Ensure all content adheres to brand guidelines and platform-specific requirements.
- Stay updated on industry trends and competitor activity to identify opportunities for thought leadership and content innovation.
Background
This project aims to streamline and enhance our digital content strategy by leveraging existing resources—such as content from writers, industry editorials, and internal events—to strengthen brand presence, engage our audience, and drive consistent messaging across website, social media, and email platforms.
What we have
You will work closely with the Marketing Director (based in Hong Kong) and multifunctional teams.
Why this is important
As GWC celebrates its 10th-year milestone in 2025, expanding our digital presence is essential. Our goal is to optimize the website to engage a diverse audience from different backgrounds, interests, and life stages, encouraging meaningful contributions. By creating a user-friendly, dynamic platform with impactful event features and inspiring content, we aim to deliver a message that resonates deeply with every visitor.
Project Period
31 Mar 2025 - 12 Dec 2025
Location
Online
Team Project
You’ll be working with other awesome volunteers.
Honorarium available upon completion
Requirements
Time
3 hours per week
Skills
- Copywriting
- Content Creation
- Project Planning
- Content Calendar
- Content Development
Experience Level
- Extensive experience
Language
- English
Age Range
No age requirement
About the Organization
Global Women Connect
https://www.globalwomenconnect.org
Causes
What we do
We are a group of visionary people from different regions across the globe. We have come together thanks to globalization and we will stay together because of our belief that women have lots of potential that can contribute to the economy and society to create a better world. However, we realized that women in different parts of the world are actually facing different challenges and opportunities at different stages of life or career. Therefore, our goal is to pull the global resources together to support women moving to the next level in life and leadership, while at the same time enabling our contribution to other girls and women in need in emerging and developing countries. GWC vision: every woman can contribute to create a better world GWC Mission: to unleash the potential of women in different states of life
Marketing Manager (Content)
3 hours per week, 9 months
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