A serial entrepreneur at heart, Aaron started his first event business, Extravaganza, at the age of 17 and grown it to become a market leader position in its sector. Aason was also an initial investor and Director of uBuyiBuy.com, a Hong Kong based group buying company acquired by Groupon (NASDAQ: GRPN) in December 2010. Under his tenure as director of Groupon HK, it has grown to over 150 staff with over HK$500M in annual bookings until he resigned in early 2013. In 2012, he also co-founded SHOPAME.com, a women’s fashion e-commerce start up endorsed by Linda Chung (鍾嘉欣) with over 15,000 shoes sold and 25,000 enrolled members in the first 6 months of business. In early 2014, SHOPAME.com merged with MYDRESS.com where the two fashion portals features branded clothing, shoes, handbags, and accessories for women across all ages. Aaron is currently in the process of launching Dash Suites, a serviced apartment concept scheduled to debut in Summer 2014. Aaron carries a Bachelor’s degree in Business Administration with double emphasis in Entrepreneurship and Brand Management at the University of Southern California. At the age of 17, he started his first events business known as Extravaganza which secured market leader position in its sector with over 5,000 loyal members in Hong Kong. Their events are often sponsored by notable international brands such as Dom Perignon, Diva Vodka, Giorgio Armani, Guess Jeans etc. Aaron sits on the board of directors at Mydress Amé Group Limited and ZUN Hong Kong Limited. Aaron is also an active mentor to many like-minded young entrepreneurs across South East Asia.