我們需要

• Join a 30 minute briefing call
• Provide insights, advice, and ideas for a new mental health anti-stigma campaign
• Take part in a 2 1-hour brainstorming session
• Work with the team to put together a presentation with 2-3 campaign ideas by end of May 2021

背景資料

We are launching a new anti-stigma campaign and are seeking advertising/creative/marketing experts to help support the initial development stage of this.

我們可提供的資源

(1) Access to pilot videos, which have already been created (2) Access to previous anti-stigma events (3) Discussions with team members involved (one on one and team) (4) Previous Mind HK campaigns, as examples (5) Research on other global anti-stigma campaigns and their effectiveness (6) Mind HK's research on stigma in Hong Kong

對我們的意義

This project will help Mind HK's ambassadors share their mental health stories in a creative, effective, and powerful way. This will change attitudes towards mental health and support the destigmatisation of it; ultimately, this will help us ensure no one will have to experience a mental health problem alone.

服務日期

12 Apr 2021 - 28 May 2021

服務地點

Remote