Shared Value creates measurable economic value for an organisation in the form of new revenue or cost savings, while generating value for the community by improving social or environmental conditions. Creating Shared Value (CSV) – as defined by Prof. Michael Porter & Mark Kramer in their influential Harvard Business Review article – is a business strategy that creates competitive advantage by aligning profit and purpose. CSV uses a business’s core expertise to help solve problems we face as a society profitably and fosters collaboration between the public, private and non-profit sectors to maximise social impact.
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