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1. Earn Karma

Donating and logging past volunteer hours earns you Karma Points, which you can then use to bid on auctions. $1 donated earns 1 Karma Point and 1 hour volunteered earns 10 Karma Points.

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Bid your Karma Points to meet inspiring people, such as humanitarians, entrepreneurs, athletes, or artists. Most auctions allow every bidder to win if the goal is reached.

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Time Auction is all about priceless experiences and rewards for the priceless philanthropy you do. Depending on the auction, meetings are done virtually or in person... or both!

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- Starting at 10 Volunteer Hours -

Meet Sally Osborne, Director of Innovation & Kaleidoscope Lab, Peninsula Hotels

This auction has ended. It collected 141 volunteer hours.
Meet with Sally (22 Apr)

Event will be held on 22 April 2020 at 6pm-8pm through Zoom.

Meet Sally, the luxury hospitality guru who's heading up Innovation at Peninsula Hotels and transforming the 150 year-old iconic hospitality brand!


Sally Osborne is the Director, Technology Innovation at The Hongkong and Shanghai Hotels Limited (HSH). HSH is the owner and operator of The Peninsula Hotels, as well as a number of strategic real estate and tourism assets including The Repulse Bay, The Peak Tower and The Peak Tram, one of Hong Kong's most popular tourism attractions.

At HSH, Sally leads the Technology Steering Committee, which is jointly chaired by CEO Clement Kwok and Group General Manager IT Shane Izaks, and has the objective of delivering the group's five-year ambition for digital transformation. In this role, Sally has also devised and championed “Kaleidoscope, The Peninsula Labs” start-up project, which launched at the 2018 StartmeUpHK Festival.

Prior to her current role at HSH, Sally was the founder of her own luxury hotel consulting firm specialising in affiliate and partnership marketing, digital marketing and CRM. Throughout this journey, Sally held various positions as Director Digital & CRM for luxury hotel groups including Rocco Forte Hotels and Maybourne Hotels (owner of Claridge’s, the Connaught and the Berkeley in London), Director of eCommerce & Distribution at Macdonald Hotels, Barcelo Hotels & Resorts and Paramount Hotel Group, leveraging her all-rounded knowledge and skills in the digital world to deliver rapid increases in acquisition, conversion, retention and increased profitability.

Sally was a pioneer at the start of the online travel agency (OTA) era - launching the European website for, following the huge success of the Australian introduction, and the site was sold to Expedia at a market value in excess of US$756 million in 2014. A speaker and former lecturer, Sally has also won various awards recognising her digital expertise in the industry, including Travolution Awards – Best Hotel Group (Web) and W3 Hotel Web Design Awards.

Sally osborne head of innovation peninsula hotels profilephoto


All volunteer hours must be completed during 1 Jul 2019 to 15 April 2020.

Cost per person is HK$50 (Full-time students aged 25 or below)/ HK$100 (General Participants) to support the running costs of our charity and our mission to make volunteerism mainstream.

Event will be held on 22 April 2020 at 6pm-8pm through Zoom.

Meet with Sally (22 Apr)

Event will be held on 22 April 2020 at 6pm-8pm through Zoom.

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