Ms. Helene Li is Head of Strategic Planning, Brand & Communications, Asia Pacific and a member of the Executive Management Committee of BNP Paribas Wealth Management, based in Hong Kong Helene has extensive knowledge and experience in management consulting and communications. Throughout her career, Helene had held various senior management positions in business strategy, marketing and branding, and had led regional teams at global consulting giant, Towers Watson, to serve a range of financial services clients. Prior to joining BNP Paribas, Helene held similar roles for JP Morgan Chase Private Bank and Swiss wealth management firm Lombard Odier. In both capacities, she was instrumental in setting up Family Office and Philanthropy related forums across Asia Pacific, engaging with a wide network of ultra-high-net-worth families on critical issues. She was a founder and driving force behind the Creative Capitalism Forum, in partnership with Hong Kong Polytechnic University in May 2010, which was a forward thinking platform that sparked off thought leadership and exchange on shared values across different sectors. A frequent speaker and moderator at Family Office forums, Helene graduated from the University of Hong Kong with a First Class Honors degree in English and Economics.