Marketing Strategist (Donation Platform)

Advise us on promoting our newly-launched donation platform both online and offline in order to reach more potential donors

Project Details

What we need

  • Provide us with advices on promotional strategies
  • Suggest ways to reach out more potential donors (both online and offline)
  • Find different channels to distribute the information about our new donation platform, and to raise awareness in hopes to reach more potential donors


Hit hard by COVID, together with the continued suspension of facilities and programmes, our revenue has dropped significantly. Being a non-subvented NGO, we need to find ways to keep our services going. Therefore, we launched a donation platform in January, to call for financial support from those who share the same vision and mission with us. We now need to get more people to aware this new donation platform.

What we have

The donation platform has been set up.

Why this is important

All donations will be solely used for our year-round services and programmes. Therefore, we can continue to serve those in need, even better, we can serve more.

Project Period

15 May 2021 - 31 Dec 2021


YMCA Headquarters in TST


4hours permonth

Time Commitment


  • Digital Fundraising
  • Fundraising Advisor
  • Fundraising Campaign
  • Fundraising Strategy
  • Digital Marketing
  • Marketing Advisor
  • Marketing Strategy


  • Chinese (Cantonese)

About the Organization

YMCA of Hong Kong

YMCA of Hong Kong


YouthPovertyCommunity Development

What we do

As an organisation upholding Christian values, the YMCA of Hong Kong is committed to the furtherance of justice, peace, truth and hope with love and integrity, both locally and globally. We are thrilled to provide integrated and quality services and programmes that cater to the social, educational, physical and spiritual needs of the people in our community, particularly to the young people. 本會作為宣揚和實踐基督教價值的機構,一直以愛與誠信致志促進地區和國際層面的公義、和平,弘揚真理和盼望。我們致力提供各種優質服務和課程,滿足社會人士,尤其是青年人,在社會、教育、康體及靈性的需要。

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