Social Media Marketer / Advisor at The Orchestra Academy Hong Kong

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Social Media Marketer / Advisor

Work with our team to brainstorm, plan and provide suggestions on a social media marketing strategy for the upcoming 10 months (no implementation required).

Project Details

What we need

  • You will be the expert to guide and brainstorm with us on the strategies for Facebook and Instagram, no content creation will be required.
  • Join a 40 minutes phone call to learn about our programme objectives, timeline and key events
  • Brainstorm and create a social marketing strategy for the upcoming 10 months with our team
  • Strategy planning will include: (1) Define each social media channel's purpose and (2) Content strategy for Facebook and IG (which content should be distributed to which channel? how can the content be effective for the "call to action"?)


Our programme will launch in September 2021. We are currently building up our website and will announce the audition for the programme in mid-Dec. We hope to have a 10-month plan / strategy for our social media channels to enhance the promotion of our audition and build up the audience base. Once the strategy has been set, we will be looking for volunteers to help us with content creation.

What we have

We will provide programme's objectives and key events in 2021.

Why this is important

This project will help to promote the objectives of this exciting programme co-presented by HK Phil and HKAPA. It will also help us finding the right candidates to audition for our programme and building up the audience base for our upcoming events.

Project Period

27 Dec 2020 - 19 Jan 2021




4hours in total

Time Commitment


  • Social Media Marketing


  • Chinese (Traditional)
  • English

This project is part of the Swire Trust Go-Givers Program

Good things come to those who give. Volunteer for NGOs supported by Swire Trust, and redeem learning opportunities and experiential rewards donated by Swire Trust & NGO Partners, from museum tours, mixology class to hotel staycations! 🎉 

About the Organization

The Orchestra Academy Hong Kong



EducationCommunity DevelopmentArts & Culture

What we do

The Orchestra Academy Hong Kong (TOA) is an elite joint programme by The Hong Kong Academy for Performing Arts and Hong Kong Philharmonic Orchestra. Through the two schemes, Fellowship Programme and Young Pro Platform, TOA aims at enhancing participants’ professional orchestral experiences and facilitating their professional development.

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