Social Media Content Strategist / Advisor at Child Welfare Scheme Limited

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Social Media Content Strategist / Advisor

Brainstorm, plan and provide suggestions on the social media content strategy (no implementation required).

Project Details

What we need

  • With your expertise and experience, guide and brainstorm with the team on the content strategy for Facebook and Instagram - No content creation will be required.
  • Strategy and content planning involves: (1) Define each social media channel's purpose (2) Categories of content (ex. Call to Action / information sharing content / community engagement) and (3) Which content shall be distributed to which channel?
  • Join an hour of briefing call to understand Child Welfare Scheme, and our expectations
  • Weekly update calls will be done thereafter to share and discuss about your research and planning of the strategy

Background

CWS focuses on providing the education, protection, and vocational guidance necessary to remove the most common obstacles children and young people encounter in their journey. We 're looking for a social media content strategist / expert to lead our team on optimising the performance of our social media platforms and grow our community.

What we have

(1) Branding guideline (2) Photos and videos that we have on hand (3) Example of previous social media posts

Why this is important

By helping us expand our online presence, we can reach out to our potential donors and supporters who will eventually support our cause.

Project Period

19 Jan 2021 - 20 Feb 2021

Location

Remote

Requirements

5hours perweek

Time Commitment

Skills

  • Brand Identity
  • Digital Marketing
  • Social Media

Language

  • Chinese (Cantonese)
  • English

About the Organization

Child Welfare Scheme Limited

www.cwshk.org

Causes

PovertyEducationYouth

What we do

CWS focuses on providing the education, protection, and vocational guidance necessary to remove the most common obstacles children and young people encounter in their journey

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