Digital Marketer
Review and analyse campaign data and performance and provide suggestions on optimisation
Project Details
What we need
- Review and analyse campaign data and performance, and suggest improvements and optimisation plans
- Work closely with the volunteer Social Media Strategist to set and achieve KPIs such as reach, engagement and grow online communities
Background
We are launching a Microfilm Competition of Life & Death Meaning for the students of Secondary and Tertiary education participate. An Award Ceremony will be held at the end of July. During the second quarter, a series of workshop for Life & Death Seminar and Skills for shooting the Microfilm will be developed from May to July. Heart to Heart linked with different University and NGO to co-organize the said event and powerful person to be the judges of the said event. Therefore, we need a creative and energetic volunteer keen on digital marketing with related skills & interest to promote the said event.
What we have
We will provide the necessary event data and organization background, a laptop computer and live feed equipment as marketing promotion tool and help for the design job. Marketing and Admin teams will be the back up support for the volunteer to get started.
Why this is important
The microfilm project can help Heart to Heart to increase the pubic awareness for the Life and Death Education and arouse the thinking and reflection among the students of Secondary school and tertiary during their participation in the campaign, workshop, discussion and idea exchange.
Project Period
01 Apr 2021 - 30 Jul 2021
Location
Mongkok
Requirements
Time
8 hours per month
Skills
- Google Analytics
- Google Analytics Review
- SEO Audit
- Search Engine Optimization
- Digital Marketing
Language
- Chinese (Cantonese)
- English
About the Organization
Heart to Heart Life Education Foundation
https://heart2heart.com.hk/
Causes
What we do
With the mission of “Draw Your Rainbow, Create a Meaningful Life”, Heart-to-Heart Life Education Foundation (HtH) endeavours to promote “Good Life Good Death” culture in the local community through various innovative life and death educational activities for designated users and organizations, hospitals and schools, etc., and to foster more open discussions on topics related death, as well as the meaning of life. Our major services include (1) emotional support and counselling services serving the end-of-life patients and their family members in hospitals and elderly homes, (2) community-based life and death education campaigns, (3) training and capacity building for helping professions and volunteer services, (4) researches on social phenomenon and existing related policy/systems. Our Activities : Mindful Walk, Yulan Run, Life and Death Education Talk and Seminar, Art Festival and Carnival, Picture Books Sharing, Microfilm Campaign, Life Death Movie Sharing, Performing Art and Playback Theatre and etc..to engage public and school for Life Death sharing.
Digital Marketer
8 hours per month, 4 months
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